Over the past 12 months Academy Creative have worked with Hartlepool Sixth Form College on a number of marketing campaigns. The first project involved the design and print of the 2016/16 College prospectus.
After an initial meeting with the leadership team at the College, it was decided that a new approach was needed for the prospectus. A clean and modern design would lead students to the College website for more details. 48 pages, the prospectus also had a high print specification, with a perfect bind and matt laminate finish.
The design process started with mockups of cover pages and internal layouts. Once approved, the full document could then be worked on, with an agreed style throughout. Mark Skirving, Director, Academy Creative:
“WE WERE LUCKY IN THAT THE COLLEGE HAS ACCESS TO SOME HIGH QUALITY IMAGES OF THEIR FACILITIES. IT WAS IMPORTANT THAT THEY WERE USED THROUGHOUT THE PROSPECTUS AS THEY ARE A KEY SELLING POINT FOR THE COLLEGE.”
With distribution at Open Evenings and through school networks, the feedback on the prospectus has been positive. Mo Bunter, Vice-Principle, Hartlepool Sixth Form College:
“WE WERE DELIGHTED WITH THE FINAL PROSPECTUS DESIGN. WE HAD CLEAR COMMUNICATION WITH ACADEMY CREATIVE THROUGHOUT, MAKING SURE WE MET SOME TIGHT DEADLINES. THE FINAL PRINTED VERSION LOOKS FANTASTIC AND GIVES A POSITIVE IMPRESSION OF OUR COLLEGE.”
Following the launch of the prospectus, Academy Creative have supported Hartlepool Sixth Form College on a range of other projects. This has includes Social Media campaigns and new signage for the College.